Business Model Canvas

Hello to everyone!

This one was the first model canvas we did:

http://canvanizer.com/canvas/d0iVmuDOWRs


And this onw was the one we've done with the interviews we have been doing during this time to possible customers and to private business and government:

http://canvanizer.com/canvas/1K_s-k_IiKc

·         Market (what is the market need? What are the customer segments you are targeting? What is your value proposition for each segment? How is this better than what competitors currently offer?

From the interview what we have we understood that the needs of the consumers have changed in respect of the needs that we thought, first we see a really continuously growth in the market , in the aspects of creation , innovation and development.

Our propositions wants to be implemented around all the metropolitan system of Barcelona arriving to all the users that have smartphone, we want to offer them a service to accomplish their needs via a model of software that can give at real time information where you can park your car in the nearest corner that  your destination is .

As we have talked with the Ajuntament of Barcelona , they told as that this is a very hard project because the actual crisis don’t allow them to realize this type of investments but we want to focus on the private investors where they can have magnify revenues and we can deal some shares as a incentive to them. As a result of the interview we have talked with different ages and roles and the common things are that everyone that use an smartphone can use this service, restaurants bars cinemas the sport segment , everyone told that will join the service if we run it so we would define our sector as everyone with vehicle and oriented to reduce time and money

·          People (Who is on your team? Who are your advisors and investors? Who are your main partners? Show that you have all of the skills necessary to be successful. For any key expertise which you don’thave on your core team, you’ve found partners, advisors, or contractors who have this expertise)

Name	Profile	Tasks
Luis Cirus Tome	Good in relations and to start new business with everyone	In charge of the relations with private business and government
Daniel Villalongue	Good in languages. Share his encourage to do thinks	Technical analysis of riect competence, analog and antilog
Alex Diago	Aptituteds in computers and in finances.	Financial term as balance, cash flows and taxes.
Ignasi Blanch	Interested in merchandasing and finance. Open person to create new relations.	In charge of promotion and public relations. Interviews from potential customers
David Tous	Roker person and good under pressure. Listener and observer before acting	Task coordinator and manager. Blog and video designer and developer.

We divide the roles of the team in fact of the experience of all the members , we can accomplish all the steps that we design and we will hire 2 persons more , one will be on the technological part , repairing and fixing the problems of the software and the other responsible of the database and giving support and fixing the problems in case of necessity .

One of the principal partner will be the Ajuntament of Barcelona , not in the category of investing money but in the part of promotions and giving the licenses that we need to install all the microchip’s in the public places , in conclusion all the legal requirements to accomplish the company

·          Financial (What are your main sources of revenue? What are your primary costs? How will you acquire customers? When do you expect to reach breakeven/profitability?)

As the answers and conversations with people with experience in start lap  we will focus our revenues on charging a price to all the consumers that download the applications.

Second we will charge a fee to the bars , restaurants cinemas and all the entertainment publics companies that want to use the service

Third, we will offer our service to the Ajuntament of Barcelona as a form to develop and promote the city in change of a quantity of money.

Fourth, will divide the member in standard and premium users

Fifth, our main idea sells the company in 2 or 3 years to a private investor-

On the category of primer cost or principal, we focused in three thinks that are more relevant, the material of the chips , the software that we will need to connect the  information between the microchips and the database –

In the third year we expect the breakeven point as we have high cost in the first year.

Rogers 5 factors below:

-Relative advantage: Our business model and technology is not implemented actually in Barcelona and the majority of the population is asking for a service where they can join and access to information to reduce their time and expenses

-Compatibility: The product as is oriented to all ages will satisfy to the majority of the people and will be in accordance to all targets that purchase and share the service

-Complexity: In our team members we have a person that has been in touch of technological system during a lot of years and also show the complexity of managing the software so we would need to implement more power in this category of the company

-Trialability: The communication and publicity of our customers will be the best form of promotion that we will have at times of merchandising

-Observability: As in the last research of investor we talked with the Ajuntament of Barcelona , they will gi ve us a really big support on the aspect of commercial , advertising , networking , and media under they hands