Hello to everyone!
This one was the first model canvas we did:
http://canvanizer.com/canvas/d0iVmuDOWRs
And this onw was the one we've done with the interviews we have been doing during this time to possible customers and to private business and government:
http://canvanizer.com/canvas/1K_s-k_IiKc
·
Market (what is the market need? What are the customer segments you are
targeting? What is your value proposition for each segment? How is this better
than what competitors currently offer?
From the interview
what we have we understood that the needs of the consumers have changed in
respect of the needs that we thought, first we see a really continuously growth
in the market , in the aspects of creation , innovation and development.
Our propositions
wants to be implemented around all the metropolitan system of Barcelona
arriving to all the users that have smartphone, we want to offer them a service
to accomplish their needs via a model of software that can give at real time
information where you can park your car in the nearest corner that your destination is .
As we have
talked with the Ajuntament of Barcelona , they told as that this is a very hard
project because the actual crisis don’t allow them to realize this type of
investments but we want to focus on the private investors where they can have
magnify revenues and we can deal some shares as a incentive to them. As a
result of the interview we have talked with different ages and roles and the
common things are that everyone that use an smartphone can use this service,
restaurants bars cinemas the sport segment , everyone told that will join the
service if we run it so we would define our sector as everyone with vehicle and
oriented to reduce time and money
·
People
(Who is on your team? Who are your advisors and investors? Who are your main
partners? Show that you have all of the skills necessary to be successful. For
any key expertise which you don’thave on your core team, you’ve
found partners, advisors, or contractors who have this expertise)
Name
|
Profile
|
Tasks
|
Luis Cirus Tome
|
Good in relations and to start new
business with everyone
|
In charge of the relations with
private business and government
|
Daniel Villalongue
|
Good in languages. Share his encourage
to do thinks
|
Technical analysis of riect
competence, analog and antilog
|
Alex Diago
|
Aptituteds in computers and in
finances.
|
Financial term as balance, cash flows
and taxes.
|
Ignasi Blanch
|
Interested in merchandasing and finance.
Open person to create new relations.
|
In charge of promotion and public
relations.
Interviews from potential customers
|
David Tous
|
Roker person and good under pressure.
Listener and observer before acting
|
Task coordinator and manager. Blog and
video designer and developer.
|
We divide the
roles of the team in fact of the experience of all the members , we can
accomplish all the steps that we design and we will hire 2 persons more , one will
be on the technological part , repairing and fixing the problems of the
software and the other responsible of the database and giving support and
fixing the problems in case of necessity .
One of the
principal partner will be the Ajuntament of Barcelona , not in the category of
investing money but in the part of promotions and giving the licenses that we
need to install all the microchip’s in the public places , in conclusion all
the legal requirements to accomplish the company
·
Financial (What
are your main sources of revenue? What are your primary costs? How will you
acquire customers? When do you expect to reach breakeven/profitability?)
As the answers and conversations with people with experience in start lap we will focus our revenues on charging a price
to all the consumers that download the applications.
Second we will
charge a fee to the bars , restaurants cinemas and all the entertainment
publics companies that want to use the service
Third, we will
offer our service to the Ajuntament of Barcelona as a form to develop and
promote the city in change of a quantity of money.
Fourth, will
divide the member in standard and premium users
Fifth, our main idea
sells the company in 2 or 3 years to a private investor-
On the category
of primer cost or principal, we focused in three thinks that are more relevant,
the material of the chips , the software that we will need to connect the information between the microchips and the
database –
In the third
year we expect the breakeven point as we have high cost in the first year.
Rogers 5 factors below:
-Relative advantage: Our business model and technology is not implemented
actually in Barcelona and the majority of the population is asking for a
service where they can join and access to information to reduce their time and
expenses
-Compatibility: The product as is oriented to all ages will satisfy to the
majority of the people and will be in accordance to all targets that purchase
and share the service
-Complexity: In our team members we have a person that has been in touch of
technological system during a lot of years and also show the complexity of
managing the software so we would need to implement more power in this category
of the company
-Trialability: The communication and publicity of our customers will be the
best form of promotion that we will have at times of merchandising
-Observability: As in the last research of investor we talked with the
Ajuntament of Barcelona , they will gi ve us a really big support on the aspect
of commercial , advertising , networking , and media under they hands
